Perhaps these apps are a way to test the waters.RIDGEFIELD PARK, N.J. And surely, Harpo Studios and OWN must be strategizing their mobile and tech offerings for Oprah’s new network that is scheduled to launch next year. It’s interesting that the apps are paid, and I wonder if users will be willing to shell out money to access content that is available for free online. And of course Oprah took to Twitter last year and quickly amasses a million followers. Oprah has steadily been ramping up her show’s offerings on the web, most recently redesigning with a more streamlined look and feel earlier this year. But these apps aren’t free: the apps range from $1.99 (iPhone) to $2.99 (BlackBerry)įeatures of Oprah Mobile include video clips and previews from “The Oprah Winfrey Show.” Users can also participate in exclusive weekly polls, listen to audio clips, read articles and view photo galleries and highlights from, O, The Oprah Magazine and Oprah Radio, and even keep up with Oprah’s tweets. Developed by Hands-On Mobile and Harpo Studios, Oprah Mobile offers the ability to access and interact with content from through an app. Oprah is going mobile today with the launch of branded mobile applications for the iPhone, BlackBerry, Palm Pre and Google Android.
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